Plan for What is Difficult While It is Easy Do What is Great While It is Small

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"Cien vitorias en cien batallas no es la mayor habilidad. Someter al ejército de los otros sin batalla es la mayor habilidad."
― Sun Tzu, El arte de la guerra

"The secret of getting successful work out of your trained men lies in one nutshell—in the clearness of the instructions they receive."
― Sun Tzu, The Art of War

"If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat."
― Sun Tzu, The Art of War

"There has never been a protracted war from which a country has benefited . . . What is essential in war is victory, not prolonged operations."
― Sun Tzu

"5,6. The Moral Law causes the people to be in complete accord with their ruler, so that they will follow him regardless of their lives, undismayed by any danger.

Excerpt From: Sunzi. "The Art of War." iBooks.
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― Sun Tzu, The Art of War

"Plan for what is difficult while it is easy, do what is great while it is small. The most difficult things in the world must be done while they are still easy, the greatest things in the world must be done while they are still small. For this reason sages never do what is great, and this is why they can achieve that greatness."
― Sun Tzu, The Art of War: Complete Texts and Commentaries

"III. ATTACK BY STRATAGEM 1. Sun Tzu said: In the practical art of war, the best thing of all is to take the enemy's country whole and intact; to shatter and destroy it is not so good. So, too, it is better to recapture an army entire than to destroy it, to capture a regiment, a detachment or a company entire than to destroy them. 2. Hence to fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy's resistance without fighting."
― Sun Tzu, The Art of War

"If you know neither the enemy nor yourself, you will succumb in every battle."
― Sun Tzu, The Art of War

"If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant."
― Sun Tzu, The Art of War

"Those skilled in warfare move the enemy, and are not moved by the enemy."
― Sun Tzu, The Art of War

"Humble words and increased preparations are signs that the enemy is about to advance. Violent language and driving forward as if to the attack are signs that he will retreat."
― Sun Tzu, The Art of War

"Rapidity is the essence of war: take advantage of the enemy's unreadiness, make your way by unexpected routes, and attack unguarded spots."
― Sun Tzu, The Art of War

"These are: (1) the Moral Law; (2) Heaven; (3) Earth; (4) the Commander; (5) method and discipline."
― Sun Tzu, The Art of War

"17.  Thus we may know that there are five essentials for victory: (1) He will win who knows when to fight and when not to fight. [Chang Yu says: If he can fight, he advances and takes the offensive; if he cannot fight, he retreats and remains on the defensive. He will invariably conquer who knows whether it is right to take the offensive or the defensive.] (2) He will win who knows how to handle both superior and inferior forces. [This is not merely the general's ability to estimate numbers correctly, as Li Ch'uan and others make out. Chang Yu expounds the saying more satisfactorily: "By applying the art of war, it is possible with a lesser force to defeat a greater, and vice versa. The secret lies in an eye for locality, and in not letting the right moment slip. Thus Wu Tzu says: 'With a superior force, make for easy ground; with an inferior one, make for difficult ground.'"] (3) He will win whose army is animated by the same spirit throughout all its ranks. (4) He will win who, prepared himself, waits to take the enemy unprepared. (5) He will win who has military capacity and is not interfered with by the sovereign. [Tu Yu quotes Wang Tzu as saying: "It is the sovereign's function to give broad instructions, but to decide on battle it is the function of the general." It is needless to dilate on the military disasters which have been caused by undue interference with operations in the field on the part of the home government. Napoleon undoubtedly owed much of his extraordinary success to the fact that he was not hampered by central authority.] 18.  Hence the saying: If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat."
― Sun Tzu, The Art of War

"prohibit omens altogether. You can best predict your future by controlling it yourself, not by trusting luck or fate to control it."
― Sun Tzu, The Art of War

"Perhaps the most foundational of these insights is the importance of maintaining an objective emotional detachment when calculating your position relative to your adversary's. Being ruled by your emotions, exaggerating your strengths, denying your weaknesses, and wishful thinking can only lead to catastrophe. But maintaining your impartiality will allow you to see your circumstances with clarity and will provide opportunities to make sound decisions and respond to changing circumstances appropriately."
― Sun Tzu, The Art of War

"He who wishes to fight must first count the cost,"
― Sun Tzu, The Art of War

"from the ancient Chinese commentators found in the Giles edition. Of these four, Giles' 1910 edition is the most scholarly and presents the reader an incredible amount of information concerning Sun Tzu's text, much more than any other translation. The Giles' edition of the ART OF WAR, as stated above, was a scholarly work. Dr. Giles was a leading sinologue at the time and an assistant in the Department"
― Sun Tzu, The Art of War

"There are not more than five musical notes, yet the combination of these five give rise to more melodies that can ever be heard."
― Sun Tzu

"When strong, appear weak. Brave, appear fearful. Orderly, appear chaotic. Full, appear empty. Wise, appear foolish. Many, appear to be few. Advancing, appear to retreat. Moving quickly, appear to be slow. Taking, appear to leave. In one place, appear to be in another."
― Sun Tzu, The Art of War: Complete Texts and Commentaries

"About Sun Tzu himself this is all that Ssu-ma Ch`ien has to tell us in this chapter. But he proceeds to give a biography of his descendant, Sun Pin, born about a hundred years after his famous ancestor's death, and also the outstanding military genius of his time."
― Sun Tzu, The Art of War

"Know the enemy, know yourself and victory is never in doubt, not in a hundred battles."
― Sun Tzu, The Art of War

"Again, if the campaign is protracted, the resources of the State will not be equal to the strain."
― Sun Tzu, The Art of War

"The Book of Army Management says: On the field of battle, the spoken word does not carry far enough: hence the institution of gongs and drums. Nor can ordinary objects be seen clearly enough: hence the institution of banners and flags."
― Sun Tzu, The Art of War

"as swift as wind, as gentle as forest, as fierce as fire, as unshakable as mountain"
― Sun Tzu, The Art of War

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Source: https://www.goodreads.com/author/quotes/1771.Sun_Tzu?page=10

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